China as the Source of Fake Discount Golf Clubs

Posted by Dale Ferguson on June 27th, 2014 — Posted in Sports

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China has a long-standing, infamous reputation of being the prime source of many fake products that are circulated throughout the world. This phenomenon is called shanzhai, or “mountain stronghold”. Shanzhai nowadays refers to under-the-radar companies that produce cheap imitations of practically everything while evading taxes and government regulations.

Even golf clubs are not safe from being given the bootleg treatment. While there are other countries such as Vietnam and Thailand that are also sources of counterfeits, China is still the undisputed leader in manufacturing bogus “discount golf clubs” under the radar. More often than not, they also maintain websites in order to sell those fakes. Those sites are written in poor, broken English; and their domain registration information either reflects Chinese contact information or made-up foreign addresses despite their claims that they are based in the US or Europe.

There is a reason why fake versions of clubs that will be officially released soon will turn up a few days or weeks before the actual release dates of the real things.

Taiwan was formerly a coven for underground manufacturers to produce fake goods. But when the Taiwanese government started imposing stringent intellectual property laws to get rid of fakes and upped the wages of the country’s workers, those underground manufacturers moved to mainland China, where they now mass-produce fakes at a rapid pace using lots of underpaid workers. And since many golf manufacturers outsource their production lines to China, there is a high chance that a Chinese worker will steal a blueprint and leak the secrets hidden within it to shanzhai factories. To add to the confusion, counterfeit sellers will always parade their clubs as special “discount golf clubs fresh from the OEM”. Even worse, they will take pictures from either the sites or the marketing materials of real manufacturers and post them on their sites as if nothing happened. The fakers will roll out their fake clubs just to get rich quick, considering their low salaries.

dgc-2As the fakers are getting better in their game, they will perfect the art of copying the copyrighted designs from major manufacturers without any glaring mistakes at all. This results in what is called the “super-fake”. The super-fake phenomenon was first discovered in fake luxury handbags that do their best to imitate their more expensive authentic counterparts in every nook and cranny using high-quality materials. It will only be a matter of time before the fakers produce super-fake gold clubs at higher prices compared to low-quality fakes.

While golf manufacturers are more aggressive in stamping down fake versions of their products, some Chinese law enforcers are adamant to clamp down on fake golf clubs as well as other fake golf gear and apparel. These items do not get much attention compared to fake consumables such as cigarettes and medicines, since golf is mainly a sport played by the rich.To add insult to injury, the Chinese have a twisted sense of practicality. If they are chosen between two similar things that have a huge difference in price, they will go for the much cheaper thing, even if it is a fake.

And due to the rapid production of fake “discount golf clubs”, unimaginative merchants from the US and Europe will buy them in bulk and sell them on eBay or on their own sites. Therefore, it always pays for a prospective golfer to always read the horror stories of fellow golfers who have been duped by those “entrepreneurs”.

In the end, buying fake discount golf clubs from China damage the reputation of the manufacturers of real golf clubs. As long as the fakes circulate, they will deceive unaware buyers into blaming the manufacturers themselves for producing supposedly inferior versions of their clubs.

Using SEO Services to Improve your SEO Marketing Strategy

Posted by Gregory Gray on February 26th, 2014 — Posted in seo

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Every second, there is an advance in the world of the Internet and it can often be daunting to think of keeping up with all of these changes. Once you have decided to hire a company for their SEO services, you will need to work with them to come up with search engine optimization tactics to improve the visitor count to your website and keep your site ranking high. While the industry is ever changing and there is no way you could keep up with everything that changes, one thing is constant – you need good content and a strong website to succeed.

The following are a few ways that you can work with an SEO services company to improve your SEO strategy.

SEOKeep updating your content regularly. If your content is old and out-dated, your website will not be ranked as high as it should be. There is no way around it! Keep posting fresh and relevant content to your site.

Make sure to have videos and pictures on your sites. Google loves unique sites and videos make your site very interactive. By optimizing pictures on your site, you will likely get ranked higher than if you didn’t.

Make sure to include social networking sites in your marketing strategy. As you probably know, millions of users are on social networking sites each day – so you can’t forget about incorporating them into your strategy. If you use these sites correctly, they can help you distribute your information quickly and effectively. Social media is the fastest and easiest way for information to spread like influenza, so make sure part of the SEO services you are getting has this in mind.

Make sure the codes on your website are simple and easy. If your codes are simple, your traffic will be better. Your SEO company can explain why, but just know that if your code is too complicated, Google will have trouble navigating it and your site might suffer!

Keep in mind people viewing your information on mobile sites. If your website has a slow loading time, people will get impatient and this is especially true when using a mobile device on the go. Utilizing plug-ins will help you optimize your website for use on phones and tablets!

While it is not easy, creating a good SEO strategy starts from understanding how things work. The above mentioned points will go a long way into showing you the basic steps to take to help optimize your website and business. Consider hiring an SEO services company to help you optimize your website to the fullest.

How to Make the Most Out Of Internet Marketing

Posted by Gregory Gray on December 31st, 2013 — Posted in seo

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Search engine optimization, more commonly referred to as SEO, is crucial for every website. If you want your website to be accessible to your target audience, you need to use the appropriate keywords and key phrases. This way, they will be able to see your website on the search results each time they type in keywords and key phrases related to your website.

SEOYou need to make sure that you maximize SEO if you want your website to be accessed by your target viewers and readers. You can do this by understanding that major search engines continuously try to give their audience the best experience as much as possible. These search engines rank websites based on how well they match up with the subject of interest of visitors.

These search engines also track how online users use websites. Such data can either downgrade or upgrade your position in the search engines. So if you want to achieve a higher ranking, you should make sure that you utilize SEO properly. You should research about the latest and the most frequently used keywords and key phrases. You should also consider using META tags.

Next, you have to consider integrating SEO with enhanceduser experience; this can be its interface or purchasing advertisements. As you know, user-friendliness is necessary for every website. No matter how elegant your website appears, you will still not have enough traffic if regular online users cannot navigate it properly.

Hence, you should aim to make your website easy to use even for people who are not tech savvy. If necessary, you should even include a help option or a customer service link. This way, online users can easily find their way through your website. They will be able to get the information they need, as well as see how good the design of your website is.

With regard to advertisements, you can increase your website traffic by purchasing ad space. When you buy ad space, links to your website will appear on the top, sides, or bottom of other websites, as well as on the search engine results page itself. Each time an online user types in a related keyword or key phrase, your website will be included in the suggestions.

In addition, you should consider hiring the services of someone who can make changes to your website. This should result in a better search engine positioning. You should hire someone to review your website, recommend certain changes, improve keyword search, develop content, and train you when it comes to the tricks of the trade.

Furthermore, you should realize from the outset that a high ranking on the search engines cannot be guaranteed. Even though search engine optimization can affect the ranking of your website, the only way you can achieve a higher position is by improving your website before you submit it to a search engine. See to it that you also use other elements with SEO, such as articles, in improving the ranking of your website.

Writing articles is a great way to attract readers and generate traffic. If your articles are well-written and interesting, they will continue to attract readers and your website can become popular. Again, see to it that you use the latest and appropriate keywords in order for your website to rank highly on the search engines.

SEO Tools Provide That Special Touch to Your Business Website

Posted by Gregory Gray on July 30th, 2013 — Posted in seo

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seo1You may be asking yourself why you should use SEO tools. There are many great answers to that specific question. For those who do not know, SEO stands for search engine optimization. It is basically considered a way to promote your products and services online.

This has been a relatively recent trend that has given small business owners a chance to compete with bigger companies. It helps to better promote themselves and potentially attract more customers and make more sales and money. You can do a lot of good things with SEO tools.

If you want to receive more traffic to your website, there is a SEO tool for that. You can attract more potential customers rather than just your family and friends to your website. This is done using tools to generate the correct keywords to place in the content of your website.

If you want to analyze data and statistics from your website, there is a tool for that. It is always crucial to see how your website is doing when it comes to the number of clicks, followers and likes to your website. From time to time, you may need to make slight adjustments in regards to content, images or picture captions.

Even when you want to maintain your SEO rankings, there are tools for that. You definitely want your website to show up on people’s search engine results. You can determine where your website stands when it comes to the rankings on popular search engines.

For any business owners, their business is on their minds all the time. With the proper SEO tools, you are able to worry less and focus more on the success of your business website.